ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-referralplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-webfeedplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-tinymceplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-subscriptionblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-navigationblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-roleblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-notificationblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-readingtoolsblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-authorbiosblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-keywordcloudblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-informationblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-userblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-donationblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-helpblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-developedbyblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-languagetoggleblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-webfeedblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-pluginSettings-35-webfeedblockplugin.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
Faktor-Faktor yang Mempengaruhi Minat Beli Smartphone LG G7 Thinq Pada Fans BTS di Jakarta Barat | Brilliani | Koneksi ojs2 has produced an error Message: WARNING: fopen(/home/journal1/public_html/cache/fc-keywords_en_US-35.php): failed to open stream: Disk quota exceeded In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 86 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB
ojs2 has produced an error Message: WARNING: chmod(): No such file or directory In file: /home/journal1/public_html/lib/pkp/classes/cache/FileCache.inc.php At line: 89 Stacktrace: Server info: OS: Linux PHP Version: 5.6.30 Apache Version: N/A DB Driver: mysql DB server version: 10.1.28-MariaDB

Faktor-Faktor yang Mempengaruhi Minat Beli Smartphone LG G7 Thinq Pada Fans BTS di Jakarta Barat

Brilliani Brilliani, Suherman Kusniadji, Lusia Savitri Setyo Utami

Abstract


Penelitian ini bertujuan untuk mengetahui pengaruh Penggunaan Brand Ambassador BTS dan Sales Promotion terhadap Minat Beli Smartphone LG G7 ThinQ. Teori yang dibahas dalam penelitian ini adalah komunikasi pemasaran, sales promotion, brand ambassador dan minat beli. Metode penelitian yang digunakan adalah metode kuantitatif dengan jenis metode survei. Teknik penelitian yang digunakan adalah probability dengan pendekatan simple random sampling, responden sebanyak 97 orang. Teknik pengumpulan data dengan menggunakan kuesioner dan studi kepustakaan. Uji persyaratan analisis menggunakan uji validitas, reliabilitas dan normalitas. Analisis data menggunakan koefisien korelasi berganda, koefisien determinasi, analisis regresi linier berganda, uji T dan uji F. Hasil dari penelitian ini ditemukan bahwa brand ambassador dan promosi penjualan mempengaruhi minat beli handphone LG G7 ThinQ.


Keywords


Brand Ambassador; Promosi Penjualan; Minat Beli; BTS

##reader.fullText##

PDF

##submission.citations##


Ikhsan, Putra Muhammad, Suharyono dan Abdillah, Yusri. (2014). Pengaruh Brand Ambassador Terhadap Brand Image Serta Dampaknya Terhadap Keputusan Pembelian (Survey pada pengguna LINE di Asia). Jurnal Administrasi Bisnis (JAB), Vol. 12, No. 1, halaman: 1-10

Sugiyono. (2013). Metodelogi Penelitian Kuantitatif, Kualitatif Dan R&D. Bandung: ALFABETA




DOI: http://dx.doi.org/10.24912/kn.v2i2.3891