ANALYSIS OF THE DESIGN AND DEVELOPMENT OF A WEB-BASED CLOTHING SALES APPLICATION FOR LILYS GALLERY
Main Article Content
Abstract
Lilys Gallery is an online shop that specializes in fashion goods, but currently doesn't have a dedicated website. This limitation affects its market reach and branding efforts. To boost sales and enhance branding for the customers in Jayapura Papua, creating a website is essential. This research focuses on analyzing the design of “developing a web-based clothing sales application for Lilys Gallery”. Using the SDLC waterfall methodology, which includes phases of requirement analysis, system design, implementation, testing, deployment, and maintenance. The website is built using HTML, JavaScript, and PHP, and its structure is designed using UML diagrams, including such as use case diagrams, class diagrams and entity relationship diagrams with the logical database design. The research dives into the process and design of the website, emphasizing usability, user experience, and functionality. The results indicate that a well-crafted website can significantly increase sales, broaden market reach, and strengthen the brand presence of Lilys Gallery in the competitive online fashion market. Furthermore, the study underscores the importance of an integrated online platform for managing inventory, processing sales, and engaging with customers effectively, ensuring a seamless shopping experience and higher customer satisfaction.
Article Details

This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
This work is licensed under a Jurnal Komunikasi Creative Commons Attribution-ShareAlike 4.0 International License.
References
[1] Elfira, “Peminat Pakaian Cabor Masih Tinggi, Tak Hanya Dijual di Pasar Tapi Juga Online.”
[2] W. Suharso, D. Candra Firmansyah, T. Hastuti Indranila, and G. Budhi Putranto, “Website Penjualan Pada Usaha Pakaian IN Fashion,” BAKTIMAS Jurnal Pengabdian pada Masyarakat, vol. 4, no. 4, 2022.
[3] N. Faujia and A. Widjaja, “Rancangan Sistem Informasi Penjualan Fashion Wanita Berbasis E-Commerce Pada the Wit’S Shop,” IDEALIS: Indonesia journaL Information System, vol. 2, no. 4, pp. 68–73, 2019.
[4] Y. R. Safitri and K. Kartini, "Action Research Literate," Action Research Literate, vol. 6, no. 2, pp. 77-86, 2022.
[5] S. Bonnie and M. Pinontoan, “Designing Information System Concept & Cases with Visio,” 2008, Jakarta: PT.
[6] S. Sintaro, “Permodelan Sistem Informasi Pembelian dan Penjualan Berbasis Website,” Jurnal Ilmiah Informatika dan Ilmu Komputer (JIMA-ILKOM), vol. 1, no. 1, pp. 25–32, Mar. 2022, doi: 10.58602/jima-ilkom.v1i1.5.
[7] F. P. Purwaningtias, “E-Commerce Penjualan berbasis metode ooad,” Jurnal Cendikia, vol. 15, no. 1, pp. 1–5, 2018.
[8] S. Assauri, “Manajemen Pemasaran: Dasar,” Konsep dan Strategi Edisi, vol. 1, 2004.
[9] M. Z. Yang and J. I. Sihotang, “Analisis Kepuasan Pengguna Terhadap User Interface Aplikasi E-Commerce Shopee Menggunakan Metode EUCS di Jakarta Barat,” Informatics and Digital Expert (INDEX), vol. 4, no. 2, pp. 53–60, 2022.