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Pengaruh Brand Image dan Hedonistic Lifestyle terhadap Repurchase Intention Gen Z pada Starbucks Coffee
Yulia Natalia Elisabeth, Rezi Erdiansyah
342-347
|
Abstract views: 247 |
Download :211
https://doi.org/10.24912/ki.v2i2.24026
Brand Image, Celebrity Endorsement dan Keputusan Pembelian
Sharla Shanvara, Rezi Erdiansyah
105-110
|
Abstract views: 28 |
Download :16
https://doi.org/10.24912/ki.v3i1.29351
Pengaruh Celebrity Endorser di Instagram terhadap Brand Image Erigo Store
Jeremy Jordan Saputra, Nigar Pandrianto
636-640
|
Abstract views: 110 |
Download :70
https://doi.org/10.24912/ki.v2i4.27251
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