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The influence of influencer endorsement, online customer review, and brand experience on purchase intention for frozen food with brand attitude as mediating variable (A study on Shopee user in Tangerang)

DOI : 10.24912/jmbk.v9i6.36046
Mariana Purnamasari , Alexander
page 1141-1153
Abstract : 170 | PDF : 55
DOI : 10.24912/jmbk.v9i6.36046
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