COMMUNICATION PATTERNS OF SASAK WOMEN WEAVERS Case Study of Communication Patterns in Sasak Women in Sade Rembitan Village, Central Lombok

Abstract

ABSTRACT

The indigenous people of Lombok Island are the Sasak tribe who make up the majority of the population of Lombok Island. Sade Hamlet (hereinafter referred to as "village") is located in Rembitan Village, Pujut District, Central Lombok Regency and is one of the villages used as a Tourism Village. This traditional village is a destination for tourists who are interested in Sasak culture, especially woven cloth crafts.  The population of Sade Village is 700 people and in general, the average girl in West Nusa Tenggara only has seven years of education at the elementary school level or elementary school level. This village is famous for the activities of women who weave or nyesek. This activity is carried out by women on the porches of their respective homes and this has been going on for hundreds of years. In every relationship there are many unwritten rules that may change as communication patterns change between the people in contact. Even communication within a family can produce a hierarchy. Communication pattern is a description of the form or pattern of relationship between two or more people in the process of sending and receiving the right way so that the intended message can be understood. This study used several data collection methods, including interviews conducted with Sasak women weavers in Sade Village, direct observation to Sade Village, literature studies and online data searches. Therefore, this study will examine the communication patterns carried out by women weavers in Sade Rembitan Village, Lombok. This research uses a qualitative research approach with a descriptive research nature. A qualitative approach is a research procedure that produces descriptive data in the form of written or spoken words of a person's observable behaviour. In this study, the author used a qualitative research approach with a case study method. A case study is a process of collecting data and information in depth, thoroughly and systematically about the subject of research using various methods and techniques as well as many sources of information.

Keywords: Communication Patterns, Sasak Women, Weavers, Sade Village