Pengaruh Efikasi Diri, Pengetahuan Kewirausahaan, Motivasi Kewirausahaan terhadap Keberhasilan Usaha UMKM F&B di Jakarta Barat
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Abstract
The purpose of this study is to test the influence of self-efficacy, entrepreneurial knowledge, and entrepreneurial motivation on the success of F&B MSME businesses in West Jakarta. The population of this study is all MSMEs in the F&B field in West Jakarta. The sample in this study was fifty MSME owners. The sampling method used is non probability sampling with purposive techniques. The data collection method uses a questionnaire and then the data is processed with SmartPLS version 4.0. The results of this study are variables of self-efficacy, entrepreneurial knowledge, and entrepreneurial motivation with a positive and significant impact on the success of the F&B MSME business in West Jakarta.
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