Published: 24-07-2024

Study of Dual Brand in Indonesia Tourism Communication

Monika Teguh, Burhan Bungin, Hilda Yunita Wono, Theodore Jason Santoso

1-17

Persuasive Communication in the Covid 19 Campaign for Children

Winda Dwi Astuti Zebua, Abdul Rahman, Syifa Astasia Utari, Ali Izah Robbani

97-119

Digital Ethics: The Use of Social Media in Gen Z Glasses

Fauzan Abdillah, Guruh Marhaenis Handoko Putro

158-171

Luxury Brand Perception, Social Influence, and Brand Personality to Predict Purchase Intention

Keni Keni, Ai Ping Teoh, Vincent Vincent, Wulan Purnama Sari

237-250