PENGARUH ORIENTASI KEWIRAUSAHAAN DAN KOMPETENSI KEWIRAUSAHAAN TERHADAP KINERJA USAHA DENGAN DIMEDIASI KESIAPAN SUMBER DAYA MANUSIA
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Abstract
Kinerja usaha UMKM membuat pergerakan ekonomi di Indonesia menjadi meningkat sehingga kehadirannya menjadi penting. Kinerja usaha UMKM seringkali dikaitkan dengan orientasi kewirausahaan, kompetensi kewirausahaan, dan kesiapan sumber daya manusia. Tujuan dari penelitian ini adalah untuk menguji pengaruh orientasi kewirausahaan, kompetensi kewirausahaan, dan kesiapan sumber daya manusia terhadap kinerja usaha UMKM dan efek mediasi kesiapan sumber daya manusia. Metode pengumpulan data menggunakan kuesioner, yang disebarkan kepada 87 pelaku UMKM F&B di Jakarta Barat dengan teknik pengambilan sampel adalah non-probability sampling dan teknik purposive sampling. Metode analisis data menggunakan PLS-SEM dengan software SmartPLS 4 sebagai alat pengolahan data. Hasil penelitian ini menunjukkan bahwa pengaruh langsung masing-masing variabel independen, yaitu: orientasi kewirausahaan, kompetensi kewirausahaan, dan kesiapan sumber daya manusia terhadap kinerja usaha UMKM F&B Jakarta Barat bersifat positif dan signifikan. Hasil penelitian juga menunjukkan bahwa orientasi kewirausahaan berpengaruh secara positif, namun tidak signifikan terhadap kesiapan sumber daya manusia. Kompetensi kewirausahaan berpengaruh secara positif dan signifikan terhadap kesiapan sumber daya manusia; orientasi kewirausahaan berpengaruh secara positif, namun tidak signifikan terhadap kinerja usaha UMKM F&B Jakarta Barat yang dimediasi oleh kesiapan sumber daya manusia; dan kompetensi kewirausahaan berpengaruh secara positif dan signifikan terhadap kinerja usaha UMKM F&B Jakarta Barat yang dimediasi oleh kesiapan sumber daya manusia.
The business performance of MSMEs makes the economic movement in Indonesia increase so that its presence is important. MSME business performance is often associated with entrepreneurial orientation, entrepreneurial competence, and human resource readiness. The purpose of this study is to examine the influence of entrepreneurial orientation, entrepreneurial competence, and human resource readiness on MSME business performance and the mediating effect of human resource readiness. The data collection method used questionnaires, which were distributed to 87 F&B MSME actors in West Jakarta with sampling techniques are non-probability sampling and purposive sampling techniques. The data analysis method uses PLS-SEM with SmartPLS 4 software as a data processing tool. The results of this study show that the direct influence of each independent variable, namely: entrepreneurial orientation, entrepreneurial competence, and human resource readiness on the business performance of West Jakarta F&B MSMEs is positive and significant. The results also showed that entrepreneurial orientation had a positive, but not significant effect on the readiness of human resources. Entrepreneurial competence has a positive and significant effect on the readiness of human resources; entrepreneurial orientation has a positive, but not significant effect on the business performance of West Jakarta F&B MSMEs mediated by the readiness of human resources; and entrepreneurial competence has a positive and significant effect on the business performance of West Jakarta F&B MSMEs mediated by the readiness of human resources.
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This work is licensed under a Jurnal Muara Ilmu Ekonomi dan Bisnis Creative Commons Attribution-ShareAlike 4.0 International License.Mei Ie, Universitas Tarumanagara
Fakultas Ekonomi
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