| Issue |
Title |
| Vol 5, No 1 (2021): Jurnal Muara Ilmu Ekonomi dan Bisnis |
PREDIKSI CUSTOMER EXPERIENCE DAN SERVICE QUALITY TERHADAP CUSTOMER LOYALTY: CUSTOMER SATISFACTION SEBAGAI VARIABEL MEDIASI |
Abstract
PDF
|
|
Keni Keni, Kavira Kamate Sandra |
| Vol 5, No 1 (2021): Jurnal Muara Ilmu Ekonomi dan Bisnis |
THE IMPACT OF BRAND EQUITY TO PURCHASE INTENTION (CASE STUDY FROM IPHONE USERS IN MAKASSAR) |
Abstract
PDF
|
|
Gita Gabriella, Sonny Sonny |
| Vol 4, No 1 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis |
THE IMPACT OF SERVICE QUALITY AND CORPORATE REPUTATION TOWARD LOYALTY IN THE INDONESIAN HOSPITALITY SECTOR |
Abstract
PDF
|
|
Nicholas Wilson |
| Vol 4, No 1 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis |
ADAPTASI NEW ENTRANTS MENGGUNAKAN STRATEGI MARKETING DENGAN WORD OF MOUTH TERHADAP LOYALITAS PELANGGAN |
Abstract
PDF
|
|
Jean Richard Jokhu |
| Vol 3, No 1 (2019): Jurnal Muara Ilmu Ekonomi dan Bisnis |
PENGARUH BRAND AWARENESS, BRAND ASSOCIATION, PERCEIVED QUALITY, DAN BRAND LOYALTY TERHADAP CUSTOMER PURCHASE DECISION |
Abstract
PDF
|
|
cindy chandra, Keni Keni |
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