Gabriella, Gita, President University, Indonesia

• Jurnal Muara Ilmu Ekonomi dan Bisnis Vol. 5 No. 1 (2021): Jurnal Muara Ilmu Ekonomi dan Bisnis - Articles
  THE IMPACT OF BRAND EQUITY TO PURCHASE INTENTION (CASE STUDY FROM IPHONE USERS IN MAKASSAR)
  Abstract  PDF