STRATEGIC PLANNING ON ELECTRIC MOTORCYCLE MANUFACTURING COMPANY WITH HOSHIN KANRI AND BALANCED SCORECARD METHODS

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Published: Dec 31, 2023
DOI: https://doi.org/10.24912/ijaste.v1.i4.1525-1531
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Balanced Scorecard
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Lithrone Laricha Salomon
Department of Industrial Engineering, Faculty of Engineering, Universitas Tarumanagara
Wilson Kosasih
Department of Industrial Engineering, University Tarumanagara

Abstract

Performance measurement aims to provide information about company performance so the company can focus on achieving their goals. This research was conducted by collecting performance data of an electric motorcycle manufacturing company in Indonesia. Currently, the company only focuses on winning the competition in the industrial world, without paying attention to other aspects that are also indicators of driving success. Therefore, this study aims to measure the company's performance so that future strategic planning can be designed. Performance measurement was carried out using the Balanced Scorecard (BSC) by describing the company's vision and mission into 4 perspectives, namely Finance, Customers, Internal Business Processes, and Learning and Growth with weights of each perspective 0.299, 0.399, 0.171, and 0.202. This research produces 12 Key Performance Indicators (KPI) with an Objective Matrix (OMAX) and a Traffic Light assessment system. The results of the performance appraisal are 2 performance indicators are good, 8 performance indicators have not been achieved but close to the target, and 2 performance indicators are still far below the target. Furthermore, strategic planning is carried out using Hoshin Kanri by identifying long-term goals that are expected to align company goals with the company's business activities.

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Vol. 1 No. 4 (2023): IJASTE
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Articles
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This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.

References

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