APPLICATION OF THE CONTEMPORARY BIOPHILIC CONCEPT ON THE DISPLAY AREA OF BALETON FLOWERCHEF RETAIL STUDIO

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Denise Aurelya Edward
Mariana
Eddy Supriyatna Marizar

Abstract

Recently, due to its ever-increasing demand, the florist market has been growing exponentially. Flowers are used for various functions and occasions from simple gifts to big celebrations. However, people today have an increasing demand for recreational activities, therefore to meet this demand, one such florist has set up their facilities to meet the needs of the people. Baleton Flowerchef is a flower shop that not only sells flowers and bouquets but also provides floral workshops. The designer's task is to design the interior of Baleton Flowerchef with a Contemporary Biophilic concept that can cover all user needs and help improve the quality of activities and experiences for both customers and workers.

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