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The Role of Brand Attachment to the Antecedents of Brand Passion
DOI : 10.24912/ijaeb.v1i1.559-568
Rayhan Nygel Putra Bilondatu
,
Miharni Tjokrosaputro
page 559-568
Abstract : 527
|
PDF : 403
DOI : 10.24912/ijaeb.v1i1.559-568
PURCHASE INTENTION TOWARD LOCAL SKINCARE
DOI : 10.24912/ijaeb.v2i2.3586-3596
Marchellia Wijaya
,
Miharni Tjokrosaputro
page 3586-3596
Abstract : 357
|
PDF : 338
DOI : 10.24912/ijaeb.v2i2.3586-3596
THE INFLUENCE OF DESTINATION IMAGE AND PERCEIVED VALUE ON SATISFACTION OF LITERACY PARK
DOI : 10.24912/ijaeb.v2i2.3597-3609
Sherly Yunita
,
Miharni Tjokrosaputro
page 3597-3609
Abstract : 231
|
PDF : 227
DOI : 10.24912/ijaeb.v2i2.3597-3609
ECO-FRIENDLY CARS’ PURCHASES: THE ROLE OF CONSUMER ENVIRONMENTAL CONCERN, MONETARY POLICY, AND VALUE PERCEPTIONS
DOI : 10.24912/ijaeb.v2i2.3687-3698
Santa Elisa
,
Miharni Tjokrosaputro
page 3687-3698
Abstract : 258
|
PDF : 287
DOI : 10.24912/ijaeb.v2i2.3687-3698
MUSEUM VISIT INTENTION: THE EFFECT OF SOCIAL MEDIA MARKETING AND INFLUENCER'S CREDIBILITY
DOI : 10.24912/ijaeb.v2i1.2997-3006
Catherine Chandra Putri
,
Miharni Tjokrosaputro
page 2997-3006
Abstract : 470
|
PDF : 367
DOI : 10.24912/ijaeb.v2i1.2997-3006
LOCAL FASHION PURCHASE INTENTION: THE ROLE OF ATTRACTIVENESS, TRUSTWORTHINESS AND EXPERTISE OF INFLUENCERS
DOI : 10.24912/ijaeb.v2i3.50-62
Adelia Angelina Benya Cham
,
Miharni Tjokrosaputro
page 50-62
Abstract : 397
|
PDF : 436
DOI : 10.24912/ijaeb.v2i3.50-62
FACTORS AFFECTING PURCHASE INTENTION OF HEALTHY DRINKS
DOI : 10.24912/ijaeb.v1i4.2639-2649
Brenden Lie
,
Miharni Tjokrosaputro
,
Nadia Ariniputri
,
Ariel Krisnaputra
,
Mario Devotyasto
page 2639-2649
Abstract : 731
|
PDF : 641
DOI : 10.24912/ijaeb.v1i4.2639-2649
THE EFFECT OF SOCIAL MEDIA MARKETING ON AWARENESS AND BRAND IMAGE OF LOCAL FASHION THROUGH CONSUMER BRAND ENGAGEMENT
DOI : 10.24912/ijaeb.v2i2.3417-3429
Reyvina Reyvina
,
Reyvina Reyvina
,
Miharni Tjokrosaputro
page 3417-3429
Abstract : 1574
|
PDF : 922
DOI : 10.24912/ijaeb.v2i2.3417-3429
FACTORS AFFECTING PURCHASE INTENTION OF THE ICE CREAM INDUSTRY
DOI : 10.24912/ijaeb.v1i3.1681-1693
Stefanni Tjayadi
,
Miharni Tjokrosaputro
,
Nadia Ariniputri
page 1681-1693
Abstract : 241
|
PDF : 322
DOI : 10.24912/ijaeb.v1i3.1681-1693
INFLUENTIAL DETERMINANTS OF THE INTENTION TO USE DIGITAL BANK
DOI : 10.24912/ijaeb.v2i2.3500-3509
Vindi Gunawan
,
Miharni Tjokrosaputro
page 3500-3509
Abstract : 314
|
PDF : 274
DOI : 10.24912/ijaeb.v2i2.3500-3509
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