ENCOURAGING INTENTION IN SUSTAINABLE ENTREPRENEURSHIP THROUGH CSR SUPPORTING MECHANISMS
Article Sidebar
Main Article Content
Abstract
As an effort to pursue the achievement of sustainable development goals (SDGs) in higher education, this study identifies the potential for growing student interest in sustainable entrepreneurship. The basic idea in this study is to involve corporate social sustainability (CSR) as a support for forming interest in prospective and new entrepreneurs in this model. For this reason, the goal of this research is to identify the relationship between perceived CSR support and students' intentions for sustainable entrepreneurship. Entrepreneurial students were selected as a sample (n=90) using a convience sampling method. The validity and reliability testing indicate that the six indicators of sustainable entrepreneurial intention are valid and reliable. The same results occurred for ten indicators of perceived CSR support. Results show a significant influence of perceived CSR support on sustainable entrepreneurial intention. The path coefficient produces a t-statistical value (16.735) with a p-value (0.000) so that the hypothesis is accepted at the 5 percent significance level. The regression results produce an R-square of 0.665 with an adjusted R-square of 0.661, thus depicting a relatively large contribution in forming sustainable entrepreneurial intention. The contribution of other factors was identified as 43.90 percent in forming this intention. These results are in accordance with the theory of planned behavior, theory of triple bottom line, and theory of pyramid CRS. The supporting realizes a balance between achieving economic growth, social welfare, and environmental sustainability. The formation of good perceptions regarding CSR support indicates that this mechanism is one of the entrepreneurial ecosystems that can be relied upon to support an atmosphere of sustainability in entrepreneurial learning and practice. As a suggestion, it is necessary to increase stakeholder involvement in education sector so that it will be in line with the SDGs agenda in 2030.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
This journal provides immediate open access to its content on the principle that making research freely available to the public supports a greater global exchange of knowledge.
IJAEB by Graduate Program of Universitas Tarumanagara is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.. Permissions beyond the scope of this license may be available at https://journal.untar.ac.id/index.php/ijaeb
References
A. Alvarez-Risco, S. Mlodzianowska, V. García-Ibarra, M.A. Rosen, and S. Del-Aguila-Arcentales. Factors affecting green entrepreneurship intentions in business university students in covid-19 pandemic times: Case of Ecuador. Sustainability, 13, 2021, 6447. https://doi.org/10.3390/su13116447
A.B. Carrol. Corporate social responsibility, evolution of a definitional construct. Business and Society, 38(3), 1999, pp. 268-295.
A.D. Racelis. Sustainable entrepreneurship in Asia: a proposed theoretical framework based on literature review. Journal of Management for Global Sustainability, Vol. 2, issue 1, 2014, article 4. https://archium.ateneo.edu/jmgs/vol2/iss1/4
A.K. Ekmekçi, S.B.S. Teraman, and P. Acar. Wisdom and management: a conceptual study on wisdom management, Procedia-Social and Behavioral Sciences, 150, 2014, pp. 1199–1204.
Asia Pasific Edition, Australia Cengage Learning Australia Pty Limited, 2016.
D. Hirschfeld, and M. Wagner, M. (2022). The Interplay of attitudes, norms and control in sustainable entrepreneurship: an experimental analysis. Sustainability, 14, 2022, 9317. https://doi.org/10.3390/su14159317
D. Turker, and S.S. Selcuk. Which factors affect entrepreneurial intention of university students?. Journal of European Industrial Training, 33(2), 2009, pp. 142–159. https://doi.org/10.1108/03090590910939049
D.Y. Choi, and E.R. Gray. The venture development processes of “sustainable” entrepreneurs. Manag. Res. News, 31, 2008, 558–569
E.H. Kessler. Encyclopedia Management Theory. Vol. One, Sage Publication, Inc, 2013.
F. Schimperna, F. Nappo, and F. Collaretti. Universities and CSR teaching: new challenges and trends. Administrative Sciences, 12, 55, 2022. https://doi.org/10.3390/ admsci12020055
F.M. Belz, and J.K. Binder. Sustainable Entrepreneurship: a convergent process model. Businesss Strategy and the Environment, 26, 2017, pp. 1-17.
G. Hosseininia, and A. Ramezani, A. (2016). Factors influencing sustainable entrepreneurship in small and medium-sized enterprises in Iran: A Case Study of Food Industry. Sustainability, Vol. 8, No. 10, 2016, pp. 1010–1030.
G.A. Agu, O.O. Kalu, C.O. Esi-Ubani, and P.C. Agu. (2020). Drivers of sustainable entrepreneurial intentions among university students: an integrated model from a developing world context. International Journal of Sustainability in Higher Education, 2020, DOI 10.1108/IJSHE-07-2020-0277
G.R. Sargani, D. Zhou, M.H. Raza, and Y. Wei. Sustainable entrepreneurship in the agriculture sector: the nexus of the triple bottom line measurement approach. Sustainability, Vol. 12, No. 8, 2020, pp. 3275–3299. Doi: 10.3390/su12083275
H. Peng, B. Li, C. Zhou, and B.M. Sadowski. How does the appeal of environmental values influence sustainable entrepreneurial intention? Int. J. Environ. Res. Public Health, Vol. 18, No. 3, 2021, pp. 1070. https:// doi.org/10.3390/ijerph18031070
H.H. Frederick, A. O'Connor, and D.F. Kuratko. Entrepreneurship Theory, Process, And Practice, Fourth
I. Ajzen. The theory of planned behavior. Organizational behavior and human decision processes, 50, 1991, pp. 179–211
I. Hussain M. Nazir, S.B. Hashmi, I. Shaheen, S. Akram, M.A. Waseem, and A. Arshad. Linking green and sustainable entrepreneurial intentions and social networking sites; the mediating role of self-efficacy and risk propensity. Sustainability, Vol. 13, No. 13, 2021, pp. 7050–7063. https://doi.org/10.3390/ su13137050
I. Moya-Clemente, G. Ribes-Giner, and O. Pantoja-Diaz. (2020) Identifying environmental and economic development factors in sustainable entrepreneurship over time by partial least squares (PLS). PLoS ONE 15(9), 2020. https://doi.org/ 10.1371/journal.pone.0238462
I.A. Majid, and W-L. Koe. Sustainable Entrepreneurship (SE): a revised model based on triple bottom line (TBL). International Journal of Academic Research in Business and Social Sciences, June, Vol. 2 No. 6, 2012, pp. 293-310.
I.Z. Rela, A.H. Awang, Z. Ramli, Y. Taufik, S.Md. Sum, and M. Muhammad. Effect of Corporate Social Responsibility on Community Resilience: Empirical Evidence in the Nickel Mining Industry in Southeast Sulawesi, Indonesia. Sustainability, Vol. 12, No. 4, 2020, pp. 1395–1412, Doi: 10.3390/su12041395
J. Amankwah, and H. Sesen. On the relation between green entrepreneurship intention and Behavior. Sustainability, Vol. 13, No. 13, 2021, pp. 7474–7490. https://doi.org/10.3390/su13137474
J. Henseler, C.M. Ringle, and M. Sarstedt, M. Using Partial Least Squares Path Modeling in Advertising Research: Basic Concepts and Recent Issues. In S. Okazaki (Ed.), Handbook of Research on International Advertising, 2012, pp. 252–276, Edward Elgar Publishing. https://doi.org/10.4337/9781781001042.00023
J. Martínez-Falcó, B. Marco-Lajara, E. Sánchez-García, and L.A. Millan-Tudela. Sustainable Development Goals in the Business Sphere: A Bibliometric Review. Sustainability, 15, 2023, pp. 5075. https://doi.org/10.3390/su15065075
J.F. Hair, M. Sarstedt, and C.M. Ringle. Partial Least Squares Structural Equation Modelling. Handbook of Market Research, 2017, pp. 1-40. https://doi.org/10.1007/978-3-319-05542-8_15-1
K. Nuringsih, and I. Puspitowati, I. Determinants of eco entrepreneurial intention among students: study in the entrepreneurial education practices. Advanced Science Letters, 23(8), 2017, pp. 7281–7284. Doi: 10.1166/asl.2017.9351
K. Nuringsih, E. Edalmen, and M.N. Nuryasman. Modeling of sustainability knowledge: under perception on entrepreneurship students. International Journal of Application on Economics and Business, Vol. 1, Issue 1, 2023. https://doi.org/10.24912/ijaeb.v1i1.274-282
K. Nuringsih, H. Budiono, H. Maupa., and M.I. Taba. (2023). Wisdom Appreciation in Sustainable Management Thought: As Grounded Theory. International Journal of Application on Economics and Business, Vol. 1, Issue 2, 2023, 805-813. https://doi.org/10.24912/ijaeb.v1.i2.805-813
L. Ploum, V. Blok, T. Lans, and O. Omta. Toward a validated competence framework for sustainable entrepreneurship. Organization & Environment, Vol. 31(2), 2018, pp. 113–132. Doi: 10.1177/1086026617697039
M. Abina, I. Oyeniran, and S. Onikosi-Alliyu, S. Determinants of eco entrepreneurial intention among students: a case study of university students in Ilorin and Malete. Ethiopian Journal of Environmental Studies and Management, 8(1), 2015, pp. 107–112. doi: 10.4314/ejesm.v8i1.10
M. Fanea-Ivanovici, and H. Baber. Sustainability at Universities as a Determinant of Entrepreneurship for Sustainability. Sustainability, Vol. 14, No. 1, 2022, pp. 454–467. https://doi.org/10.3390/ su14010454
M. Garrido-Ruso, B. Aibar-Guzmán, and A.P. Monteiro. Businesses’ Role in the Fulfillment of the 2030 Agenda: A Bibliometric Analysis. Sustainability, 14, 2022, 8754. https://doi.org/10.3390/su14148754
M. Kim, X. Yin, and G. Lee, G. The effect of CSR on corporate image, customer citizenship behaviors, and customers’ long-term relationship orientation. International Journal of Hospitality Management, 88, 2020, pp. 1-8. https://doi.org/10.1016/j.ijhm.2020.102520
M. Yevdokimova, V. Zamlynskyi, S. Minakova, O. Biriuk, and O. Ilina. Evolution of corporate social responsibility. Journal of Security and Sustainability, Issues 8(3), 2019, pp. 473-480. https://doi.org/10.9770/jssi.2019.8.3(14)
M.A. Bapoo, S. Tehseen, S.A. Haider, M. Yusof, and H. Motaghi. Sustainability orientation and sustainable entrepreneurship intention: the mediating role of entrepreneurial opportunity recognition. Academy of Entrepreneurship Journal, 28 (S2), 2022, 1-23.
N. Yasir, N. Mahmood, H. S. Mehmood, M. Babar, M. Irfan, and A. Liren. Impact of environmental, social values and the consideration of future consequences for the development of a sustainable entrepreneurial intention. Sustainability, Vol. 13, No. 5, 2021, pp. 2648–2668. https:// doi.org/10.3390/su13052648
N.F. Shayan, N. Mohabbati-Kalejahi, S. Alavi, and M.A. Zahed. Sustainable development goals (SDGs) as a framework for corporate social responsibility (CSR). Sustainability, Vol. 14, No. 3, 2022, pp. 1222–1249. https://doi.org/ 10.3390/su14031222
N.O. Iyigün. What could entrepreneurship do for sustainable development? a corporate social responsibility-based approach. Procedia-Social and Behavioral Sciences 195, 2015, pp. 1226–1231. Doi: 10.1016/j.sbspro.2015.06.253
P. Choongo. A longitudinal study of the impact of corporate social responsibility on firm performance in SMEs in Zambia. Sustainability, 9, 2017, pp. 1-19. Doi: 10.3390/su9081300
P. Gerard, and K.E. Saleh. Impact of same contextual factors on entrepreneurial intention of university students, African Journal of Business Management, vol. 5 (26), October, 2021, pp. 10707-10717. Doi: 10.5897/AJBM10.891
R. Lowe, and S. Marriot, Enterprise: Entrepreneurship and Innovation Concepts, Contexts and Commercialization, Edition 1st Elsevier, 2006.
R. Romanowski, and M. Gnusowski. Green entrepreneurship in the quintuple helix model, in Romanowski, R. (ed.) Managing Economic Innovations–Ideas and Institutions. Bogucki Wydawnictwo Naukowe, 2019, pp. 103–118. Doi: 10.12657/9788379862764-7
T. Pascucci, G.M. Cardella, B. Hernàndez-Sànchez, and J.C. Sànchez-Garcìa. Environmental sensitivity to form a sustainable entrepreneurial intention. Sustainability, Vol. 14, No. 16, 2022, pp. 10398–10415, https://doi.org/10.3390/su141610398
T.J. Dean, and J.S. McMullen. Toward a theory of sustainable entrepreneurship: reducing environmental degradation through entrepreneurial action. Journal of Business Venturing, 22, 2007, pp. 50–76. Doi: 10.1016/j.jbusvent.2005.09.003
W. Wang, Q. Cao, C. Zhuo, Y. Mou, Z. Pu, and Y. Zhou. COVID-19 to green entrepreneurial intention: role of green entrepreneurial self-efficacy, optimism, ecological values, social responsibility, and green entrepreneurial motivation. Front. Psychol. 12, 2021, 732904. Doi: 10.3389/fpsyg.2021.732904
W.L. Filho, M.A.P. Dinis, S. Ruiz-de-Maya, F. Doni, J.H. Eustachio, J. Swart, and A. Paço. The economics of the UN sustainable development goals: does sustainability make financial sense? Discov. Sustain. 2022, 3(1):20. Doi: 10.1007/s43621-022-00088-5
W.L. Koe, R. Omar, and J.R. Sa’ari. Factors influencing propensity to sustainable entrepreneurship of SMEs in Malaysia,” Procedia-Soc. Behav. Sci., Vol. 172, 2015, pp. 570– 577. https://doi.org/10.1016/j.sbspro.2015.01.404
W-L. Koe, R. Omar, and I.A. Majid. Factors associated with propensity for sustainable entrepreneurship. Procedia-Soc. Behav. Sci, Vol. 130, 2014, pp. 65–74. https://doi.org/10.1016/j.sbspro.2014.04.009
X. Liu, C. Lin, G. Zhao, and D. Zhao. Research on the effects of entrepreneurial education and entrepreneurial self-efficacy on college students’ entrepreneurial intention. Front. Psychol. 10, 869, 2019. Doi: 10.3389/fpsyg.2019.00869
Y. Akkus, and K. Çalıyurt. The role of sustainable entrepreneurship in UN sustainable development goals: The Case of TED Talks. Sustainability, 14, 8035, 2022. https://doi.org/10.3390/su141380352022
Y. Wijaya, and K. Nuringsih. The role of government support and networking on business success among beginner entrepreneurs fostered by Jakpreneur. In Proceeding Tenth International Conference on Entrepreneurship and Business Management (ICEBM 2021), Advances in Economics, Business and Management Research, vol. 653. Doi: 10.2991/aebmr.k.220501.028