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Issue Title
Vol 4, No 1 (2020): Prologia Pengaruh Terpaan Tayangan Iklan Shopee Versi BlackPink terhadap Brand Loyalty Mahasiswa Jakarta Abstract  PDF
Susilawati Susilawati, Lusia Savitri Setyo Utami
Vol 3, No 2 (2019): Prologia Efektivitas Social Media Marketing E-Commerce dalam Meningkatkan Brand Image Perusahaan (Survei Pada Pelanggan Tokopedia) Abstract  PDF
Defrianto Defrianto, Riris Loisa
Vol 3, No 1 (2019): Prologia Tinjauan Etika Periklanan dalam Konten Kreatif (Analisis Semiotik Iklan Shopee Versi Blackpink) Abstract  PDF
Ria Octavani, Sinta Paramita
Vol 2, No 2 (2018): Prologia Pengaruh Komunikasi Pemasaran melalui Event dan Iklan terhadap Citra Merek Shopee Abstract  PDF
Jacqueline Jacqueline, Suherman Kusniadji
Vol 2, No 2 (2018): Prologia Pengaruh Brand Image E-Commerce Terhadap Minat Beli Konsumen (Survei Pada Pelanggan Tokopedia) Abstract  PDF
Valensia Alvionita Wijaya, Roswita Oktavianti
Vol 1, No 2 (2017): Prologia Analisis Komunikasi Pemasaran MatahariMall.com Melalui Media Sosial untuk Membangun Brand Awareness Abstract
Felicia Clara Wijaya, Farid Rusdi
Vol 1, No 2 (2017): Prologia Penggunaan Media Online Untuk Mendukung Promosi Jasa Penyedia Peralatan Angkutan Perairan Pada PT. Armada Samudra Global Abstract
Julinda Julinda, Suherman Kusniadji
Vol 1, No 2 (2017): Prologia Fungsi Iklan untuk Mendukung Bisnis E-commerce (Studi Kasus pada rajabarcode.com) Abstract
Hansen Hansen, Suherman Kusniadji
Vol 1, No 2 (2017): Prologia Analisis Marketing Public Relations (MPR) Blibli.Com Melalui Media Sosial Dalam Membangun Customer Relations Abstract
Cynthia Cynthia, Farid Rusdi
Vol 1, No 1 (2017): Prologia Pengaruh Pesan Iklan Tokopedia Isyana Versus Gangster Terhadap Brand Knowledge Tokopedia di Sma Pusaka Abadi Abstract
Ivan Reinaldo, Widayatmoko Widayatmoko
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