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Vol 4, No 1 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis THE IMPACT OF SERVICE QUALITY AND CORPORATE REPUTATION TOWARD LOYALTY IN THE INDONESIAN HOSPITALITY SECTOR Abstract  PDF
Nicholas Wilson
Vol 1, No 1 (2017): Jurnal Muara Ilmu Ekonomi dan Bisnis BRAND ACTIVATION, STRATEGI KOMUNIKASI PADA LEMBAGA SURVEI POLITIK DI PUTARAN PERTAMA PILKADA DKI JAKARTA 2017 Abstract  PDF
Diah Ayu Candraningrum
IN PRESS ANTESEDEN LOYALITAS MEREK: STUDI EMPIRIS PADA KONSUMEN STARBUCKS Abstract  PDF
Cindy Alfian, Sabrina Oktaria Sihombing
IN PRESS PENGARUH SELF-EXPRESSION DAN BRAND TRUST TERHADAP ELECTRONIC-WORD OF MOUTH DENGAN BRAND LOVE SEBAGAI MEDIASI PADA KONSUMEN VANS DI JAKARTA Abstract  PDF
Emilia Machado Machado, Rodhiah Rodhiah
Vol 4, No 2 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis KETERHUBUNGAN ANTARA KEMAMPUAN, KEBAJIKAN (BENEVOLENCE), DAN INTEGRITAS PERUSAHAAN TERHADAP KEPERCAYAAN DAN PARTISIPASI PELANGGAN: STUDI EMPIRIS PADA TOKOPEDIA Abstract  PDF
Lidya Gunarso, Jeremy Andriano, Sabrina Oktaria Sihombing
Vol 4, No 1 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis BRAND EXPERIENCE, PERCEIVED VALUE, BRAND TRUST UNTUK MEMPREDIKSI BRAND LOYALTY: BRAND LOVE SEBAGAI VARIABEL MEDIASI Abstract  PDF
Thomas Wilson Putra, Keni Keni
Vol 4, No 1 (2020): Jurnal Muara Ilmu Ekonomi dan Bisnis ENCOURAGING BEHAVIORAL INTENTION TO USE MOBILE PAYMENT: AN EXTENSION OF UTAUT2 Abstract  PDF
Hanif Adinugroho Widyanto, Kunthi Afrilinda Kusumawardani, Amreyzal Septyawanda
Vol 3, No 1 (2019): Jurnal Muara Ilmu Ekonomi dan Bisnis PENGARUH ONLINE BEHAVIOURAL ADVERTISING DAN CONSUMER TRUST PADA SIKAP DAN NIAT KONSUMEN MERESPON ONLINE ADVERTISING Abstract  PDF
Husin Komar, Hetty Karunia Tunjungsari
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