Valerian J, Keni K. Pengaruh brand image, perceived price, dan brand awareness terhadap purchase intention produk teh siap saji pada modern trade di Jabodetabek. J. Manaj. Bisnis dan Kewirausahaan [Internet]. 2024 Jul. 29 [cited 2025 Mar. 16];8(4):802-13. Available from: https://journal.untar.ac.id/index.php/jmbk/article/view/31631