KUSMAYADI, K.; SUPRIYATNA MZ, E. Pengembangan Branding Arung Jeram di Bogor Barat (New Venture Creation). Jurnal Manajemen Bisnis dan Kewirausahaan, Jakarta, Indonesia, v. 6, n. 3, p. 324–328, 2022. DOI: 10.24912/jmbk.v6i3.18675. Disponível em: https://journal.untar.ac.id/index.php/jmbk/article/view/18675. Acesso em: 11 may. 2024.