PURNAMASARI, Mariana; ALEXANDER, Alexander. The influence of influencer endorsement, online customer review, and brand experience on purchase intention for frozen food with brand attitude as mediating variable (A study on Shopee user in Tangerang). Jurnal Manajemen Bisnis dan Kewirausahaan, Jakarta, Indonesia, v. 9, n. 6, p. 1141–1153, 2025. DOI: 10.24912/jmbk.v9i6.36046. Disponível em: https://journal.untar.ac.id/index.php/jmbk/article/view/36046. Acesso em: 14 dec. 2025.