KURNIAWAN, Brahma Wahyu; KUSUMAWARDANI, Mawar Ratih; BALRIQ, Muhammad Hussein Basri. Pengaruh jaringan wirausaha terhadap minat beli konsumen UMKM kue serta peran mediasi e-WOM dan buzz marketing. Jurnal Manajemen Bisnis dan Kewirausahaan, Jakarta, Indonesia, v. 9, n. 6, p. 1129–1140, 2025. DOI: 10.24912/jmbk.v9i6.36045. Disponível em: https://journal.untar.ac.id/index.php/jmbk/article/view/36045. Acesso em: 16 dec. 2025.