MANURUNG, Boris; TJOKROSAPUTRO, Miharni. Perceived usefulness, brand identity, dan purchase intention mobil listrik Korea: Brand image sebagai mediator. Jurnal Manajemen Bisnis dan Kewirausahaan, Jakarta, Indonesia, v. 9, n. 5, p. 843–856, 2025. DOI: 10.24912/jmbk.v9i5.35326. Disponível em: https://journal.untar.ac.id/index.php/jmbk/article/view/35326. Acesso em: 1 oct. 2025.