ANGELAINE, I.; HANDOYO, S. E. Analisis strategi pemasaran dengan metode quantitative strategic planning matrix. Jurnal Manajemen Bisnis dan Kewirausahaan, Jakarta, Indonesia, v. 8, n. 5, p. 1071–1082, 2024. DOI: 10.24912/jmbk.v8i5.32420. Disponível em: https://journal.untar.ac.id/index.php/jmbk/article/view/32420. Acesso em: 21 nov. 2024.