METAPHORICAL APPROACH TOWARDS THE INTERIOR DESIGN OF KAMPUNG LANGIT, BALI
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Abstract
Kampung Langit is an educational tourist spot located on the top floor of The Keranjang, Bali. Kampung Langit is aimed for children where they can enjoy various educational activities related to Balinese culture as well as providing retail areas where visitors can shop for souvenirs and snacks. Kampung Langit is a 1600 meter square area with various activities in each corner. The renovated area is one of the retail areas for sweets products, such as candies, ice cream, marshmallows, cotton candy and many other kinds of sweets. The design process was carried out by using a two-stage design process pioneered by William M. Pena and descriptive analysis process was also done by literature study on the metaphorical approach towards architecture and interior design. In this interior retail project, tangible metaphor is implemented directly towards the visual aspect of the interior. This metaphorical approach can be seen in the interior elements of Kampung Langit which are created according to the original shape of the sweets which will be sold. Metaphorical approach is also used in determining the colors used in the design, which are pastel colors inspired from marshmallows. By using a metaphorical approach towards the interior design of Kampung Langit, additional selling and commercial value is present. Metaphorical approach on the interior design improves the selling and commercial value of Kampung Langit.
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