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THE IDENTIFICATION OF PURCHASE INTENTION AMONG IPHONE CUSTOMERS IN DEPOK VIEWED FROM EWOM, BRAND IMAGE, BRAND TRUST, PERCEIVED VALUE, AND BRAND PREFERENCE

DOI : 10.24912/ijaeb.v1i4.2354-2367
Tommy Setiawan Ruslim , Nova Nova , Dyah Erny Herwindiati , Cokki Cokki
page 2354-2367
Abstract : 661 | PDF : 678
DOI : 10.24912/ijaeb.v1i4.2354-2367
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